HVAC Website Design That Generates Service Calls

When the AC breaks at 2 AM, homeowners grab their phone. Make sure your HVAC website is the one they find — and the one they call.

Get Your HVAC Website — $999 See What's Included

88%

of consumers search online before hiring an HVAC company

— BrightLocal

$5,500

average AC replacement cost — financing info on your site closes the deal

62%

of HVAC searches happen on mobile devices

— Google

HVAC is an emergency business. When a furnace dies in January or an AC unit quits in August, homeowners don't browse — they search, click, and call the first company that looks legitimate. Your HVAC website design determines whether that call goes to you or the competitor down the street.

The HVAC industry runs on trust and speed. Your website needs to communicate both instantly. We build HVAC websites with prominent phone numbers, click-to-call buttons, and service request forms that are visible without scrolling. When someone's house is 95 degrees, they're not reading your company history — they're looking for a number to call.

Service pages are the backbone of an HVAC website. AC repair, furnace installation, duct cleaning, heat pump service, maintenance plans — each one gets its own page with specific information about what the service includes, approximate pricing ranges, and a clear call to action. These pages are also your SEO workhorses, targeting searches like "AC repair [city]" and "furnace installation near me."

We design HVAC websites that build trust fast. License numbers and insurance information displayed prominently. Google review ratings embedded. Before-and-after photos of installations. Manufacturer certifications and partnerships (Carrier, Trane, Lennox) highlighted. Homeowners are letting you into their house — your website needs to earn that trust before you knock on the door.

Seasonal content matters in HVAC. We build your site with sections that can highlight seasonal offers — tune-up specials in spring and fall, emergency repair availability in peak summer and winter. Your website should work as hard in July as it does in January.

Maintenance plan pages are an overlooked revenue driver. Most HVAC companies offer annual service plans but bury them in a footnote. We build dedicated maintenance plan pages that explain the benefits, list what's included, and make signup easy. These pages convert one-time repair customers into recurring revenue.

Financing information reduces the biggest objection to major HVAC purchases. A new AC system costs $5,000-$12,000. Showing "$89/month with approved credit" directly on your website removes sticker shock and keeps the conversation moving. We build financing sections that display monthly payment options clearly.

Our phone rings more now. Simple as that. The emergency button on mobile and the service area pages are bringing in calls from neighborhoods we never reached before. Site paid for itself in the first week.

Tony R.

Summit Air & Heat, Dallas

What Your HVAC Website Needs

Every hvac website should have these. If yours is missing any, you're leaving money on the table.

Emergency phone number in header — tap-to-call on mobile

Separate page for each service (AC repair, furnace, duct work)

Service area pages for every city you cover

Financing options with monthly payment estimates

Manufacturer certification badges (Carrier, Trane, etc.)

Before/after installation gallery

Google reviews embedded on site

Maintenance plan signup page

Seasonal promotion section (easy to update)

License and insurance numbers displayed

What's Included in Your HVAC Website

Emergency service call buttons

Individual service pages (AC, heating, duct work)

Online scheduling and booking forms

Service area and coverage map

Financing options display

Manufacturer certification badges

Google review integration

Seasonal promotion sections

Foundersites vs. Agency vs. DIY

How we stack up for hvac website design.

Feature	Foundersites	Agency	DIY Builder
Price	$999 flat	$3,000-$7,000	$0-$300 + your time
Delivery	5-7 days	4-8 weeks	20+ hours
Service Pages	Included for each service	Included	Build yourself
Emergency CTAs	Built in everywhere	Usually yes	Basic
Local SEO	Service area pages + schema	Extra retainer	Manual
Financing Display	Included	Extra	Basic text
Speed	90+ PageSpeed	Varies	Usually slow

Your HVAC Website: $999

Complete, professional hvac website design. Mobile responsive, SEO optimized, and built to convert. No hidden fees.

Get Started Now Have Questions?

HVAC Website Design FAQ

Will my HVAC website show up in local searches?

We build every HVAC website with local SEO in mind — service area pages, location-specific content, schema markup, and Google Business Profile optimization guidance to help you rank for searches like 'AC repair near me.'

Can customers book service online?

Yes. We integrate service request forms and can connect with scheduling tools so customers can request appointments 24/7, even after business hours.

Can I display financing options?

We include financing information sections where you can display payment plans, approved lender partnerships, and special financing offers for larger installations.

How much does an HVAC website cost?

$999 flat. That includes all service pages, emergency buttons, mobile optimization, and local SEO. Most HVAC web agencies charge $3,000-$7,000 for the same thing.

Can I show manufacturer certifications?

Carrier, Trane, Lennox, Goodman — we display all your manufacturer partnerships and certifications prominently. These badges build trust and can influence which brands customers request.

Do you build maintenance plan signup pages?

Yes. Maintenance plans get a dedicated page explaining benefits, pricing tiers, and what's included. These pages convert one-time customers into recurring revenue.

Can I have pages for each city I serve?

Service area pages for each city or neighborhood you cover are one of the most effective local SEO strategies for HVAC companies. Each page targets 'HVAC [city]' searches specifically.

Will my website work during peak season?

Our sites are built on fast, reliable hosting that handles traffic spikes. When a heat wave hits and everyone's searching for AC repair, your site stays fast.

Can I update seasonal promotions myself?

Seasonal offer sections are designed to be easy to update. Swap out your spring tune-up special for summer AC offers without needing a developer.

Do you include before/after installation photos?

Project galleries with before/after photos of installations are included. Visual proof of clean, professional work builds confidence with homeowners considering a major purchase.